English Programmes Lead, Wider Europe

Date: 21-Nov-2022

Location: London, UKM, GB

Company: British Council

Purpose of Role:


To lead the English Programmes portfolio of contracts and programmes across the region, to deliver a sustainable, impact driven and income-generating business.

To expand our work in supporting teachers, boys and girls, young women and men displaced or affected by conflict, hostility or misunderstanding though English language skills provision.

To ensure the achievement of required financial, impact and quality targets, in accordance with the global framework and country and regional plans.

To share knowledge, expertise and best practice from the country with the regional and global teams and externally.

Main Accountabilities:

Strategy and planning

  • Translate the local business development plan into a set of targets for English Programmes teams across the region. Closely monitor achievement against the plan and intervene to take remedial actions where necessary, liaising with leaders in the global pillar and region as appropriate to determine the most appropriate solution to protect both short and medium-term performance.
  • Ensure that English Programmes projects bring demonstrable benefit to the UK through partnerships with the UK sector, leveraging grant through partnership funding.


Leadership and management

  • In close conjunction with other leaders in English Programmes and across the region, set the vision, direction and annual business development plan for English Programmes to ensure defined business objectives are realised in accordance with the overarching British Council strategy.
  • Lead the development/commissioning and implementation of high quality programmes to build long-term business development/commercial capability and skills.
  • Provide formal line management to a small team and indirect/matrix management of country leads involved in achieving business development targets for the relevant areas of the global programme framework. Team members are likely to be geographically dispersed.
  • Identify requirements and recommends training and development provision to build improved business-development capability within the team.

Brand and market positioning

  • Track and monitor a range of market and competitor data, to inform the development of new products, services, client groups and ways of working (both regionally and globally) that will maintain the British Council’s competitive edge in the medium-term.
  • Identifies opportunities where new promotional/marketing/PR and outreach initiatives could improve the effectiveness of business development activity. 
  • Makes evidence-based recommendations to senior management to secure commitment/resources necessary to respond to such opportunities.

Business development

  • Build relationships with strategic clients/partners within area of influence.
  • Use insights to understand current and prospective business development opportunities for the British Council.
  • Contribute to the pillar pipeline, ensuring high quality pipeline data and documentation to the Partnerships and Contract Approvals Board.
  • Lead or contribute to the development of bids, proposals and business cases.
  • Lead and/or ensure appropriate assessment, technical and commercial quality assurance and evaluation procedures for programmes and tender submissions.
  • Provide direction and support on contract negotiations and delivery on individual contracts.
  • Ensure internal and client compliance including legal finance, procurement, contract management and reporting
  • Contribute to the development of internal and external communications materials to highlight impact and support positioning for new opportunities

Relationship and stakeholder management


  • Plan how to establish and maintain nominated account/stakeholder/sponsor/partner relationships to support the achievement of agreed commercial and impact targets
  • Participate with other account managers, English Programmes and regional colleagues in working groups and other collaborative forums (e.g. portfolio or sector networks) to develop coordinated, corporate strategies for cultivating, managing and leveraging strategically important relationships to enable achievement of British Council commercial and impact targets.
  • Proactively build and maintain relationships with specific external stakeholders in the UK and regional ELT and education sectors, and develop professional networks.

Professional services / sector expertise

  • Contribute to the development of a bank of English Programmes data for the region, including trends in the field of English in education systems and data on competitor and partner landscapes. Participate in the insight analysis process associated with this and make recommendations from this which informs and supports discussion on country strategy.
  • Use ELT sector expertise to represent the British Council’s perspective and demonstrate the UK’s thought leadership in relevant external forums.

Consultancy, analysis and problem solving

  • Apply knowledge and technical specialism to solve a range of complex issues across English Programmes
  • Deploy a range of specialist methodologies, approaches and technologies to support the provision of high quality services and advice.
  • Distil complex concepts and analysis into cogent and persuasive business case presentations, which convincingly influence decision-makers about the need for significant changes to policy or practice.

Commercial and/or financial management

  • Produce and communicate regional business performance reports, including income, cost management, results and impact of portfolio against KPIs and mitigate identified variances by working with Country English Programmes Leads.


Equality, diversity and inclusion (EDI)

  • To actively contribute to an inclusive and anti-racist organisational culture, being aware of your own biases, and taking action to mitigate against these. Ensuring people feel valued and are treated equitably, with support for people’s well-being and mental health.
  • Understand the British Council’s approach to equality, diversity and inclusion and how it applies to your role, and make time for learning and development relating to EDI and anti racism.



Role specific knowledge and experience

  • English teaching qualification
  • Postgraduate qualification in related field and/or Diploma ELT (TEFL-Q)
  • Experience of managing teacher education projects
  • Experience of delivering externally funded projects or programmes
  • Direct experience of client funded contract pursuit
  • Experience of engaging with diverse stakeholders including multilateral agencies, donors, government officials, partners, academics



Further Information


Pay Band – 8 /E

Contract Type – Indefinite

Location – United Kingdom, Albania, Armenia, Azerbaijan, Georgia, Israel, Kazakhstan, Serbia, Turkey, Ukraine, OR Uzbekistan

Requirements – Candidates must have legal right to work in one of the countries mentioned above.

Closing Date – 5th of December 2022