Business Pursuit Manager

Date: 01-Aug-2022

Location: Bucharest, European Union, RO Cluj-Napoca, European Union, RO Iasi, European Union, RO

Company: British Council

The British Council builds connections, understanding and trust between people in the UK and other countries through arts and culture, education and the English language. We work in two ways – directly with individuals to transform their lives, and with governments and partners to make a bigger difference for the longer term, creating benefit for millions of people all over the world. We help young people to gain the skills, confidence and connections they are looking for to realise their potential and to participate in strong and inclusive communities. We support them to learn English, to get a high-quality education and to gain internationally recognised qualifications. Our work in arts and culture stimulates creative expression and exchange and nurtures creative enterprise. We connect the best of the UK with the world and the best of the world with the UK. These connections lead to an understanding of each other's strengths and of the challenges and values that we share. This builds trust between people in the UK and other nations which endures even when official relations may be strained. We work on the ground in more than 100 countries. In 2019-20 we connected with 80 million people directly and with 791 million overall, including online and through our broadcasts and publications.


Job Title: Exams Business Pursuit Manager – Romania


Role Purpose: The purpose of this role to actively pursue Examinations Business in the country, converting opportunities into business. This includes all aspects of examinations, but with a strong focus on business development across various products and services.


Where relevant, the post will also be responsible for managing relations with partner test centres and for developing with them business opportunities within the geographies.


Main opportunities and challenges for this role:


  • Use country/sub-region insights and knowledge of current economic and market context, to identify and act on exams business opportunities.
  • Remain up to date with market changes and provide timely feedback to ensure business development plans and commercial propositions are realistic and achievable.
  • Achieve agreed sales / account targets and ensure high levels of customer satisfaction.
  • Delivering business through a network of partner test centres (where relevant).


Main Accountabilities:


Commercial planning

  • Carries out routine monitoring and standard reporting on commercial data involving sales, profitability and/or co-funding and sponsorship opportunities using an agreed set of corporate processes, techniques and report templates
  • Market & customer intelligence
  • Uses local market expertise to collect customer and market intelligence both formally and informally, in liaison with relevant marketing colleagues, to inform and refine sales and marketing strategies
  • Inputs into innovation and BD plan/targets
  • Supports local marketing activity, including B2C events, as agreed and as relevant with sub-cluster Head of Business Development.


Winning business

  • Identifies business opportunities and converts them into business wins

Generates new leads through networking/relationship development

  • Analyses customer needs and ensures that the customer is informed and engaged throughout the process
  • Develops value propositions with support from Cluster Commercial Manager with input from Region
  • Manages tender submissions
  • Where relevant, the post will also be responsible for managing relations with partner test centres and for developing with them business opportunities within the geographies.


Analysis and Reporting

  • Uses standard procedures and templates, regularly records, analyses and reports on operational activity levels and performance data, to support senior exams managers in making timely and effective business decisions that respond to operational needs
  • Conducts research to identify business activities, market challenges and key stakeholders within target client groups and partner or sponsor organisations to support developing new business and cultural relations opportunities
  • Creates relationships and generates opportunities with stakeholders in key client / partner / sponsor organisations (e.g. meetings


Brand/product knowledge & promotion

  • Maintains an up-to-date and sound overview of the suite of British Council products, programmes and services to enable the provision of informed business development support to internal colleagues
  • Ensures the British Council brand is promoted accurately and professionally in all communications with current and prospective customers and partners
  • Within agreed corporate processes, contributes data and/or administrative support, as required, to enable the development and distribution of high quality, customer and market-focused marketing collateral (via a range of channels) to promote the BC’s offer externally.


Leadership & management

  • Prioritises own work activities, from long terms plans into day to day activities
  • Builds relationships and uses influence to work with others internally to grow the business



Test Day Support

  • Where appropriate this role will be part of a team carrying out Duty Officer duties on a rotational basis supporting test day delivery. The test day roster will include some early morning and weekend cover.


Role specific knowledge and experience:

  • Relevant work experience in a business development / sales role
  • Experience of working in a compliant and regulated environment.
  • Market research
  • Building and maintaining stakeholder relationships.



  • Pre-existent right to work in Romania or ability to obtain the right to work in Romania
  • Romanian language skills to the CEF C1 level.
  • English language skills to the CEF C1 level.


British Council Core Skills:


Communicating and influencing (level 2) Relates communications to circumstances

Displays good listening, writing and speaking skills, setting out logical arguments clearly and adapting language and form of communication to meet the needs of different people/audiences


Managing projects (level 2) Analyses project data

Examines project data and performance, reporting on progress and recommending corrective action as needed


Finance and resource management (level 2)

Uses corporate financial systems and processes appropriately as part of the job and on behalf of a team



Commercial and business development (level 2) Analyses trends

Researches markets and conducts cost/benefit analyses to identify new opportunities or recommend improvements to current initiatives


Account and partnership management (level 2) Works with stakeholders and partners

Communicates regularly with diverse stakeholders, customers and/or partners to build mutual understanding and trust


Pay Band: Local grade G/PB 6
Salary: 6000 RON gross/month

Location: Bucharest preferably but Iasi and Cluj could be an option

Type of Contract: 2 years contract with the possibility of extension
Closing Date:
Thursday, 15 September 2022, applications will close at 19:29 UK time


A connected and trusted UK in a more connected and trusted world.


Equality , Diversity, and Inclusion (EDI) Statement


The British Council is committed to policies and practices of equality, diversity and inclusion across everything we do. We support all staff to make sure their behaviour is consistent with this commitment.  We want to address under representation and encourage applicants from under-represented groups, in particular, but not exclusively, on grounds of ethnicity and disability.  All disabled applicants who meet the essential criteria are guaranteed an interview and we have Disability Confident Employer Status. We welcome discussions about specific requirements or adjustments to enable participation and engagement in our work and activities.


The British Council is committed to safeguarding children, young people and adults who we work with.


We believe that all children and adults everywhere in the world deserve to live in safe environments and have the right to be protected from all forms of abuse, maltreatment and exploitation as set out in article 19, UNCRC (United Nations Convention on the Rights of the Child) 1989.


Appointment to positions where there is direct involvement with vulnerable groups will be dependent on thorough checks being completed; these will include qualification checks, reference checks, identity & criminal record checks in line with legal requirements and with the British Council’s Safeguarding policies for Adults and Children.


If you have any problems with your application please email


Please note: Applications to this role can only be considered when made through the Apply section of our careers website. Our ‘ASK HR’ email is only to be used in case of a technical issue encountered when applying through the careers website. Emails with supporting statements and CV/Resumes sent to this email address will not be reviewed and will be deleted.